Digital Marketing Specialist

Based Crick nr Rugby – onsite 3 days home 2 days

Digital Marketing Specialist Job Description

Reporting to: Digital Transformation & Marketing Director

Role Overview:

The Digital Marketing Specialist is responsible for executing and optimising digital marketing activities to drive brand visibility, customer engagement and demand generation. The role includes campaign execution, website management, email marketing, eCommerce support, analytics, and working with agencies.

Key Responsibilities:

• Execute digital campaigns across web, search, email and advertising
• Manage website performance and user experience
• Run email marketing and marketing automation workflows
• Support eCommerce growth and digital sales channels
• Analyse performance data and optimise campaigns
• Collaborate with agencies and internal teams

Experience Required:

• 3–5 years marketing experience
• Experience in B2B or industrial environments
• Strong understanding of analytics, SEO, PPC and CRM systems
• Experience with eCommerce platforms

Qualifications:

• Degree in Digital Marketing or equivalent

Personal Skills:

• Strong communication and stakeholder management

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