Analyst Relations Manager

Overview

In this role you will drive understanding of BCG’s strategy and differentiation among key analyst firms, shaping how industry analysts perceive the firm. You will build trusted relationships with analysts, oversee participation in major evaluations, and translate insights into market-facing messaging. You’ll work with practice areas, marketing, and leadership to ensure a consistent BCG narrative across geographies. This is a fast-paced, cross-functional role that blends strategic thinking with hands-on execution to amplify BCG’s thought leadership.

Responsibilities

• Develop and implement analyst relations strategy aligned to global program objectives
• Build and nurture proactive analyst relationships through regular touchpoints and briefings
• Manage BCG’s participation in Gartner Magic Quadrants, Forrester Waves and IDC MarketScapes
• Analyze analyst findings and market trends to inform strategy and senior leadership decisions
• Prepare stakeholders for analyst interactions with messaging, talking points and presentations
• Maintain analyst calendar, ensure timely responses to requests, and manage AR microsite/infrastructure
• Collaborate with PR, social and marketing to promote analyst recognition externally and internally
• Support client capabilities and business development materials with analyst insights and rankings

Key requirements

• Bachelor’s degree or equivalent; advanced degree a plus
• 5+ years in analyst relations, product strategy, communications, marketing or similar
• Proven experience with Gartner, Forrester, IDC; strong understanding of Magic Quadrants, Waves, MarketScapes
• Experience working with senior executives to prepare for analyst engagements
• Strong project and program management skills; ability to influence without authority
• Excellent writing, editing and presentation skills; fluent in English
• Growth mindset and curiosity about AI tools to improve AR workflows

• relationship-building
• collaboration
• problem-solving
• Gartner Magic Quadrants
• Forrester Waves
• IDC MarketScapes

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