Senior Media Measurement & Incrementality Lead

Sky is seeking a Media Measurement Lead to act as the senior technical owner for its media measurement standards. You will define KPIs, evidential standards and confidence thresholds, embedding a unified framework across ATL, digital, testing, econometrics and campaign reporting.

You will design robust geo-tests and incrementality experiments guiding investment decisions. You’ll lead a team of technical specialists, ensuring credible evidence informs Sky’s media investment strategy, and

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