Business Development Manager

Business Development Manager – Fire & Security

Location: Watford

Salary: £40-£45k plus OTE-£70K

Job Type: Full-time, Permanent, hybrid

The Role

Our client are looking for a commercially driven Business Development Manager to support the continued growth of an established Fire & Security business.

Reporting to the Group Sales Director, you will be responsible for winning new business, developing long-term customer relationships and securing high-value installation projects and recurring service and maintenance contracts across a defined territory.

Key Responsibilities

• Identify and convert new business opportunities across public and private sector markets.
• Build relationships with key decision-makers and develop existing customer accounts.
• Sell Fire & Security installation projects, service agreements and maintenance contracts.
• Conduct site surveys, prepare quotations and deliver tailored customer proposals.
• Manage the full sales cycle, from lead generation through negotiation to contract award and mobilisation.
• Identify upselling and cross-selling opportunities to maximise revenue.
• Maintain an accurate sales pipeline, forecast performance and report on KPIs.
• Use CRM and business management systems, including Simpro, to manage opportunities.

About You

• Proven experience in Business Development or Sales within the Fire & Security industry.
• A track record of winning new business and securing installation and maintenance contracts.
• Strong commercial awareness, negotiation and account management skills.
• Experience managing the full sales cycle and developing long-term customer relationships.
• Excellent communication, networking and organisational skills.
• A proactive, self-motivated approach with a focus on revenue growth and customer satisfaction.

What’s on Offer?

• Competitive salary and bonus/commission.
• Company vehicle or car allowance, subject to package.
• Opportunity to develop a territory and drive business growth.
• Long-term career development within an established Fire & Security business.

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