Data Analyst Apprenticeship – Level 4 – Audience & Brand – London/Salford
Job Requisition ID: 55850 Job Closing Date: 24 November 2026 London, GBR, W1A 1AA| Salford, GBR, M50 2QH
Contract Type: Fixed-Term Apprenticeship, Full-time for 18 months
Department: Audiences
Location: London – London Broadcasting House, Salford – Dock House
Salary: £24,650 (+£5,441 London Weighting)
COULD A BBC APPRENTICESHIP BE THE NEXT ROLE FOR YOU?
Join us as an apprentice at the BBC to give yourself the opportunity to kick‑start your career in a job you’ll love. We’re committed to your skills and talent development. You’ll learn on‑job, developing your knowledge and skills in an area that interests you, whilst working towards your apprenticeship qualification with one of our learning providers.
WHY JOIN THIS SCHEME?
Do you enjoy maths, spotting patterns in data, or working with Excel? Kick‑start your career with the BBC as a Data Analyst Apprentice. You’ll work on real projects, learn from industry experts, and help shape a data‑driven future. Best of all, we’ll teach you Python coding from scratch, giving you valuable skills for the future. If you’re curious, enjoy teamwork, and love solving problems, we’d love to hear from you.
Want to find out more? Watch recordings from our webinar series on our Life at the BBC YouTube playlist to learn more about this scheme and other opportunities we offer, and hear from current apprentices about their experiences.
WHY JOIN THE TEAM?
Audience Team:
The Audiences team helps the BBC make better decisions by providing insight into audience behaviour, needs and perceptions. We combine audience research, data analysis, digital analytics and strategic insight to help teams across the BBC understand who our audiences are, how they use BBC services, and how we can better serve them.
As an Early Careers Apprentice, you’ll gain experience across different areas of audience insight and analytics, working with research and data specialists to support projects that inform strategic and editorial decision‑making. You’ll develop practical skills in research, analysis, stakeholder engagement and project delivery while working on real business challenges.
As part of the Audiences department, apprentices will support the day‑to‑day delivery of audience insight, research and analytics projects. They will have opportunities to work with a range of teams and develop experience in both qualitative and quantitative research approaches, digital analytics, audience measurement and insight communication.
Typical activities may include:
- Supporting the production of regular audience reporting, insight updates and presentations.
- Assisting with qualitative and quantitative research projects, including questionnaire design, fieldwork preparation, analysis and reporting.
- Conducting desk research and gathering information from a variety of audience, industry and market intelligence sources.
- Supporting digital analytics and audience measurement activities, helping to identify trends and patterns in audience behaviour.
- Assisting with project coordination and administration across research, analytics and strategic insight projects.
- Contributing to the interpretation and communication of audience data and research findings to colleagues across the BBC.
- Working with stakeholders from different teams to understand business questions and support evidence‑based decision making.
- Learning how audience insight, research and analytics are used to shape BBC products, content and services.
- Developing skills in data literacy, storytelling, presentation and professional communication.
We’re looking for people who are curious about audiences, data, media and technology, and who are keen to learn in a professional environment.
YOUR KEY RESPONSIBILITIES AND IMPACT
Asa Data Analystapprentice (DAA27), thisisbrilliant opportunity to learn, grow, and contribute–you will:
- Work with real data to uncover trends, solve problems and support decision‑making.
- Learn how data helps shape services, projects and performance across the organisation.
- Develop skills in collecting, analysing and presenting data, turning information into clear insights.
- Create reports and visualisations that help colleagues understand and act on data.
- Understand the importance of data privacy, ethics and responsible data use
You’llstudy for your industry recognised apprenticeship qualification, learning both on and off the job.This meansyou’llspend at least one day a week studying for a Level 4 Data Analyst qualification with our learning provider Cambridge Spark using its virtual delivery platform.
For more information on what you will study during the scheme, please see the Data Analyst apprenticeship standard.
YOUR SKILLS AND ELIGIBILITY
We’re interested in your passion for working at the BBC and your enthusiasm for delivering world‑class content and operational excellence to our audiences. We’re not focused on your qualifications; instead, we look for potential and offer you the opportunity to apply your transferable strengths and experience to work in different ways.
If you can bring some of these skills and experiences, along with transferable strengths, we’d love to hear from you and encourage you to apply:
- Enjoy working with data, numbers and excel spreadsheets, with an interest in maths and logical thinking.
- Have brilliant organisational skills and are great at problem‑solving and negotiating
- Can manage multiple deadlines and demands on your time
- Have a calm and focused approach to changing circumstances
- Have a keen interest in the BBC and how people consume content, bursting with fresh ideas to introduce new perspectives
- Are an enthusiastic self‑starter, flexible and adaptable to out‑of‑hours working
This scheme is aimed at non‑graduates. If you have a degree and you’re interested in similar roles at the BBC, we recommend applying for jobs at the BBC careers site or having a look at our other apprenticeship schemes.
ELIGIBILITY CRITERIA
To be eligible for an apprenticeship at the BBC, you must:
- Be 18 years old or over by the time the apprenticeship begins in September 2027.
- Have lived in the UK continuously for the last three years prior to the start of the apprenticeship.
- Be legally eligible to work full‑time in the UK for the entire duration of the apprenticeship.
- Not currently be enrolled in another apprenticeship programme, whether with the BBC or another organisation.
- Not already hold a qualification in the same subject area at the same or a higher level than this apprenticeship.
To apply for this scheme, you must also:
- Have maths and English GCSE at Grade 4/C or above or National 5 (Scotland) at C or equivalent qualification
- Have achieved, or expected to achieve, by the start of the scheme A Level/Higher Maths
USE OF AI: GUIDANCE FOR CANDIDATES
At the BBC, we know that tools like AI can help you prepare, organise your thoughts and feel more confident when applying for a role. But what we’re really interested in is you.
We want to hear about your experiences, your skills and what motivates you. The strongest applications are the ones that reflect your own thinking, achievements and perspective. So whilst you’re welcome to use AI for support, we encourage you to make sure your application reflects your own voice and tells your story.
You will find more guidance about using AI in the recruitment process on our careers site below.
Candidate pack
You belong
We have a working environment where we value and respect every individual’s unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.
We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio‑economic background, religion and/or belief.
Find out more about diversity, inclusion and belonging in our strategy below.
Diversity, inclusion & belonging strategy
Disability confident
We take inclusivity seriously and want to ensure all candidates who are disabled or have long‑term health conditions receive the support and adjustments they need. If you need to discuss adjustments or access requirements for the recruitment process, or to carry out this role, please contact us via the Early Careers Recruitment contact form and we’ll be happy to discuss how we can support you through the process.
Information at a Glance
At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.
Find out more about the BBC
Life at BBC
Here you will benefit from:
- Excellent career and professional development.
- Fair pay and flexible benefits including a competitive salary package, a 35‑hour working week, 25 days annual leave (26 days for BBC Studios), a range of policies to support your work/life balance, a defined pension scheme and discounted dental, health care and gym.
- A values‑based organisation where the way we do things is as important as what we do.
As an Apprentice you will also receive:
- An industry recognised qualification.
- Industry‑leading training through the BBC Academy and our learning providers (this may involve travel to locations across the UK).
- A dedicated Team Manager and Scheme Specialist to help with your development.
- Training and Mentoring by industry professionals.
- A bespoke BBC apprenticeship experience including apprenticeship development days and membership of the BBC Apprenticeship community.
- Employability and networking training and support to help you secure your next role.
- The opportunity to apply for financial support for relocation subject to eligibility.
BBC Group and Public Services, Broadcasting House, Portland Place, London, United Kingdom, W1A 1AA. BBC Studios Distribution Limited, company no: 01420028, registered address: 1 Television Centre, 101 Wood Lane, London, United Kingdom W12 7FA.
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