Senior Sales Manager

Our client seeks a Senior Sales Manager to join their team.

Role: Reporting directly to the Chief Commercial Officer, the Senior Sales Manager holds full accountability for sales performance across both Retail and Telesales channels. This is a pivotal leadership role that unifies channel management under one sales model, with direct responsibility for a team of island-based Retail Sales Managers and a Telesales Team Leader. The Senior Sales Manager drives acquisition, revenue, conversion, cross-sell and upsell performance – ensuring the right activity is deployed through the right channel at the right time – while building frontline capability, designing smarter workflows and feeding commercial insight into the wider business.

Key Responsibilities:

• Own Retail and Telesales performance against agreed acquisition, revenue, conversion, cross-sell, upsell and other sales KPIs across all channels and markets
• Maintain a clear daily, weekly and monthly view of channel performance by team, island and priority product – identifying underperformance quickly and driving corrective action
• Lead island-based Retail Sales Managers and the Telesales Team Leader as one unified sales organisation, maintaining clear accountability while enabling flexible deployment of activity
• Develop Telesales as a responsive conversion channel, including web-order follow-up, lead management and lower-complexity sales work
• Translate commercial targets into clear, motivating channel and team objectives, working with Finance and senior commercial stakeholders on target-setting
• Review incentive and commission scheme effectiveness and recommend changes that drive the right behaviours and customer outcomes
• Build manager capability through consistent coaching, one-to-ones, performance management and development planning
• Ensure sales teams are ready to execute new propositions, pricing, campaigns and customer treatments in partnership with Commercial and Marketing
• Work with CVM to operationalise retention, renewal, cross-sell and upsell treatments through assisted channels
• Drive simpler, more consistent workflows across Retail and Telesales, reducing administration and freeing frontline time for customers and conversion
• Ensure sales operations comply with all regulatory, data-protection, KYC, customer-verification and internal policy requirements
• Monitor customer feedback, complaints, returns and quality signals alongside sales performance, escalating material risks promptly

Skills & Experience Required

• Strong sales leadership experience in a multi-site or multi-channel consumer environment
• Demonstrable record of delivering acquisition, revenue, conversion and customer targets
• Strong people leadership, coaching and performance management capability
• Experience managing Retail, Telesales, contact-centre sales or comparable assisted channels
• Strong commercial awareness with the ability to interpret channel and customer performance data
• Experience implementing propositions, campaigns, targets and incentive activity through frontline teams
• Strong stakeholder management skills across Commercial, Marketing, Customer Operations and support functions
• Customer-focused approach with a sound understanding of responsible selling and regulated-process requirements

Highly Desirable:

• Telecoms or subscription-business experience
• Experience leading teams across multiple island or geographic markets
• Experience redesigning sales workflows or reallocating activity across channels
• Experience with sales incentive or commission scheme design
• Practical experience using AI-enabled sales coaching, lead prioritisation or productivity tools

Whats on offer

• A senior leadership role with genuine commercial influence and visibility at CCO level
• The opportunity to shape a unified sales organisation across multiple channels and markets
• A values-driven, community-focused business with a passion for technology, innovation and customer satisfaction
• A collaborative culture that champions continuous improvement, responsible selling and professional development

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