Content Marketing Manager

Overview

As Content Marketing Manager, you will execute on-brand content across campaigns, brand and product moments, turning briefs into high-impact material. You’ll work with senior teammates to create varied formats—from blogs and social copy to video-ready content—maintaining a consistent voice and pace. This role emphasizes dependable execution over strategy, with opportunities to grow across formats and channels. You’ll help shape content that supports demand generation and product storytelling within a collaborative, fast-moving team.

Responsibilities

• Produce brand, campaign, and product content based on briefs and direction
• Maintain consistent brand voice across blogs, social, emails, sales enablement, and more
• Turn product updates into customer-focused content with the product marketing team
• Create social-first content and experiment with formats (short-form video, carousels, posts)
• Brief video agencies and coordinate with design to deliver on-brand assets
• Use AI-enabled tools to speed up drafting and adaptation of content
• Identify opportunities for user-generated content and surface customer voices
• Adapt content for multiple surfaces (social, in-app, newsletters, website, partner comms)
• Maintain a steady content calendar and collaborate with the growth teams to keep output flowing
• Support launch communications and update announcements

Key requirements

• 2–4 years in a content marketing, copywriting, or brand content role with a diverse portfolio
• Experience with both campaign/brand content and product-related content is a plus
• Comfort working with external creative or video resources under direction
• Strong writing and ability to take a brief and produce on-brand content
• Willingness to learn and grow, with a background in B2B SaaS a plus
• Good at taking direction and hitting deadlines

• Strong writing ability
• Social-first mindset with awareness of platforms, formats, and hooks
• Organised and reliable, capable of managing multiple pieces at once
• AI-enabled content tools for drafting and iteration
• Coordination with external video resources and design
• Content production workflow management

…