Senior Product Marketing Manager, Prime Video Advertising

Overview

In this Marketing Manager role, you will shape advertiser-facing marketing for Prime Video Advertising and drive awareness and engagement with Prime Video content. You’ll enable sales with compelling materials and collaborate across Amazon MGM Studios, Prime Video Advertising, and global marketing teams. You’ll turn insights into opportunities, monitor social engagement, and craft strategic briefs for advertiser events. This is a fast-paced, cross-functional role that combines creativity with data-driven execution to grow our advertising partnerships.

Responsibilities

• Create advertiser-facing marketing materials with internal and external partners
• Own social engagement monitoring and establish a metrics framework for PV title conversations in the EU
• Own internal/external communications about PV updates and presence on customer-facing site
• Identify market opportunities for packaging PV content to connect with advertisers/brands
• Create strategic briefs and positioning for priority advertiser events with Advertising partners
• Collaborate with Amazon Advertising, product marketing, and creative teams to align on go-to-market and messaging
• Support sales enablement through engaging materials and campaigns
• Coordinate with agencies and internal teams for creative execution and reporting

Key requirements

• Experience building, executing and scaling cross-functional marketing programs
• Experience in marketing or marketing research
• Experience using data and metrics to measure impact and guide improvements
• Experience presenting metrics to senior leadership
• Experience leading content marketing in a DtoC or B2B environment

• creative thinking
• self-starter and comfortable with ambiguity
• strong relationship management
• data-driven marketing
• metrics and analytics
• social media measurement

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