Overview
In this role you will lead Campaign’s coverage of the UK commercial media landscape across digital, audio, video and live formats. You will shape an editorial strategy to establish Campaign as a trusted source for industry insights, supporting audience growth and engagement. You will collaborate with senior teams, manage the Deputy Media Editor, and contribute to high-quality, impactful journalism that informs and challenges the industry. This is an opportunity to influence how media owners, agencies and tech platforms understand and respond to market developments.
Pay / Benefits
- 25 days holiday per year (increasing with service)
- Work from anywhere for up to 3 weeks
- Flexible working hours (core 10-3)
- Generous contributory pension
- Health cash plans
- Disability Confident Employer
Responsibilities
- Lead media coverage across digital, audio, video and live platforms with high-quality journalism
- Write news, analysis, features and opinion on developments in the commercial media industry
- Commission stories for the daily Media bulletin
- Build relationships with media owners, agencies and technology platforms to source exclusive stories
- Use audience insights and analytics to shape content strategy
- Develop ideas for new editorial formats, products and premium content propositions
- Lead the development and performance of media channels including the daily bulletin and audience-focused content
- Support planning and execution of The Campaign Podcast
- Monitor audience performance and use feedback to improve engagement and reach
- Represent Campaign in the media industry and at events
- Collaborate with commercial teams to support sponsored content while maintaining editorial integrity
- Work closely with editors and wider Campaign team to implement editorial strategy
- Engage with Haymarket’s Events, Commercial, Content Labs, Studio and Audience teams
Key requirements
- Strong understanding of the commercial media industry
- Knowledge of digital publishing, multimedia formats and audience behaviors
- Understanding of editorial standards, media law and journalistic integrity
- Awareness of audience analytics and content performance metrics
- Understanding of editorial-commercial-event dynamics in a B2B environment
- Excellent writing and editorial judgement under tight deadlines
- Ability to generate original story ideas and exclusive content
- Strong relationship-building skills across the media industry
- Confident presenter and communicator capable of hosting podcasts and representing Campaign at events
- Ability to use data to shape content strategy
- Creative approach to developing new formats and propositions
- Experience in journalism and editorial leadership across digital and multimedia platforms
- Proven track record with industry contacts and exclusive insights
- Experience appearing on podcasts, video content or multimedia formats
- Experience collaborating with commercial teams while upholding editorial standards
- Curiosity and industry knowledge
- Audience-focused decision making
- Collaborative and relationship-driven
- Digital publishing
- Multimedia content production
- Audience analytics and performance measurement
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