Senior Category Manager Live

Overview

As a Category Manager for eBay Live in the UK, you will drive the growth of our live selling program by selecting and supporting top sellers, guiding onboarding, and scaling initiatives. You will collaborate with cross-functional teams to define seller criteria, optimize onboarding processes, and mentor sellers to maximize GMV. This role sits at the intersection of marketplace strategy and live commerce, with a clear impact on seller success and platform growth. You will help shape the UK Live category structure and work closely with Fashion and Collectibles teams to accelerate performance.

Responsibilities

• Deliver GMV targets for the eBay Live program through market insights and seller enablement
• Define onboarding criteria for sellers using analytics, pattern recognition, and forecasting
• Build and maintain relationships with strategic sellers and recruit new ones to the platform
• Guide sellers through onboarding, identifying issues and developing processes and tools to address them
• Mentor portfolio sellers on drivers of success across assortment, hosts, production, formats, and marketing
• Advocate for sellers with cross-functional teams, propose solutions, seed new programs, and drive activation
• Contribute to shaping the future structure of the UK Live category team
• Collaborate with Core Collectibles & Fashion categories and Marketing to drive success

Key requirements

• Experience and interest in live selling formats / innovative shopping formats
• Category management experience, ideally in Fashion
• Deep understanding of the eBay platform
• Strong project management, organizational, and partner engagement skills
• Strong verbal and written communication skills
• Experience in matrix-led organizations
• Ability to mentor junior team members
• Customer emotional intelligence
• Willingness to travel to support events including weekends

• relationship-building
• cross-functional collaboration
• strong communication
• analytics
• forecasting
• pattern recognition

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