Overview
In this role you drive WorldFirst’s organic growth through close collaboration with development, content, and marketing teams. You apply proven SEO methodologies to audits, benchmarking, and technical improvements, aiming to boost crawlability, indexing, and Core Web Vitals. You analyze content performance to optimize topics and scale backlinks while positioning the brand as a leader in financial services technology. You work with cross-functional teams to ensure globally optimized, locally resonant assets and report data-driven results.
Responsibilities
- Drive organic growth KPIs with cross-functional teams (development, content, marketing)
- Perform SEO operations: site audits, competitor benchmarking, and coordinating technical implementations with engineers
- Optimize crawling/indexing and Core Web Vitals to improve organic performance
- Evaluate content performance and double down on effective topics
- Strengthen global backlink profile to tăng domain authority
- Position the brand as a market leader in financial services technology via forward-looking SEO strategies
- Collaborate with content, web, product, and regional marketing to ensure optimized, culturally resonant assets
- Track, monitor, and report SEO outcomes using data-driven approaches to identify gaps and growth opportunities
- Bridge communication between internal teams and external stakeholders about SEO initiatives
- Advise cross-functional teams on SEO best practices and emerging trends
Key requirements
- SEO experience with a B2B background in SaaS, FinTech, or technology
- Proven track record of driving meaningful organic growth and expertise in international SEO and B2B marketing
- Proactive, hands-on mindset with strong analytical skills
- Ability to transform data into actionable SEO strategies and results
- Deep understanding of content marketing and EEAT principles in YMYL sectors
- Strong communication and critical thinking; adaptable to a fast-paced environment
- Familiarity with HTML and CSS is a plus
- Bachelor’s degree or above
- proactive mindset
- strong communication
- critical thinking
- SEO
- site audits
- competitor benchmarking
…
