National Account Manager – Asda

Overview

In this role you will own the New Ventures portfolio at ASDA within Kraft Heinz UKI, driving top-line growth, share and profit through new product pitches and strong on-shelf execution. You’ll build and land propositions, forge long-term partnerships, and coordinate cross-functional teams to turn strategy into actionable plans. The position combines startup agility with enterprise scale, offering the chance to shape a growth engine within a leading food company.

Pay / Benefits

• career development pathway
• pay-for-performance culture
• collaborative office culture
• flexible and hybrid working
• parential leave benefits and nursery scheme
• employee product discount

Responsibilities

• Full P&L ownership for the New Ventures business within ASDA, delivering top-line sales, share and profit targets
• Pitch and land new products, leading pitches and negotiations for concepts and commercial propositions
• Create and execute customer plans and JBPs, translating strategy into priorities and milestones
• Activate with impact in-store and online (range, availability, distribution, and activation)
• Build long-term partnerships with external and internal stakeholders, coordinating cross-functional teams
• Forecast and manage risks/opportunities using sales data and market insight to provide accurate visibility and decisive actions

Key requirements

• 3+ years in account management with a proven track record of exceeding targets
• Strong track record of pitching and landing new products
• Start-up instincts: comfortable with ambiguity and incomplete data
• Resilience and pace in a challenger environment, able to pivot after setbacks
• Strong sales and negotiation capability; combine analytical rigour with storytelling
• Excellent interpersonal skills and credibility to influence across stakeholders
• Bachelor’s degree minimum

• Interpersonal effectiveness
• Communication and presentation skills
• Influence and stakeholder management
• Sales data analysis
• Forecasting
• Business case development (JBPs)

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