Content Design Manager

Overview

As Content Design Manager you steer end-to-end content strategic across web, apps and customer communications within a leading European media and entertainment organisation. You will lead Agile teams in a Customer Experience Centre of Excellence, shaping journeys that balance customer needs with business goals. The role combines UX writing, information architecture and editorial leadership to deliver accessible, scalable content. You’ll partner across product, engineering and analytics to drive measurable improvements and innovation.

Pay / Benefits

• generous pension package
• private healthcare
• access to exclusive rewards and experiences

Responsibilities

• Lead and grow a team of content designers ensuring high-quality, consistent output across platforms
• Own strategic content direction for your portfolio and align journeys with business goals
• Advise stakeholders with evidence-based content strategies and storytelling
• Define voice, tone and style guidelines for clarity and accessibility
• Evolve content design practices with senior leadership and cross-functional partners
• Collaborate with product, engineering, architecture and analytics to implement content solutions
• Translate customer insights into actionable content improvements
• Conduct tone of voice workshops, audits, and editorial reviews
• Partner with research teams to validate effectiveness and usability
• Align content with product/service artifacts (journey maps, blueprints)
• Support design operations to optimise workflows and feedback loops
• Own content modelling, taxonomy and information architecture frameworks
• Ensure content aligns with SEO, legal and compliance standards
• Drive adoption of AI and LLM tools in content design workflows
• Take accountability for delivery, risk management and quality

Key requirements

• Proven track record delivering strategic, user-centred content for large-scale digital products
• Advanced experience with Figma, Confluence and enterprise CMS platforms
• Strong leadership managing senior content designers across multiple initiatives
• Deep expertise in UX writing, information architecture and accessible content design
• Extensive user research experience (usability testing, card sorting, behavioural insights)
• Strong analytics capability (Adobe Analytics, Contentsquare) to inform optimisation
• Excellent communication and stakeholder influence at senior/executive levels
• Comfortable working in fast-paced, complex environments
• Strategic mindset shaping content design operating models and teams

• leadership
• stakeholder influence
• collaboration
• Figma
• Confluence
• enterprise CMS platforms

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