Associate Director, Retail Analytics & Test‑and‑Learn

WPP Media is seeking an Associate Director, Applied Analytics UK to lead advanced analytics for the Tesco account. You will design and analyse test-and-learn studies using Tesco’s first-party data to prove incremental impact across media channels.

You will mentor junior team members, partner with senior stakeholders, and develop measurement frameworks leveraging MMM and digital attribution to drive business outcomes.

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