Overview
In this role you drive performance marketing and revenue growth for the Dorchester Collection portfolio. You work across paid media, CRM, and analytics to deliver measurable results while upholding luxury brand standards. You collaborate with cross-functional teams and agency partners to optimize campaigns and budgets, shaping our global marketing strategy. This position offers world-class development and the chance to become a recognised leader in luxury digital marketing.
Pay / Benefits
- Complimentary stays with breakfast included in all 10 Dorchester Collection hotels
- 50% off at bars and restaurants within all hotels
- Refer a friend bonus scheme
- World class development opportunities
- Season ticket loan and cycle to work scheme
- Private medical insurance
Responsibilities
- Own paid media strategy across search, social, display, and programmatic with direct revenue targets and ROAS
- Lead CRM strategy including lifecycle programs, personalization, audience development, and revenue attribution
- Plan campaigns end-to-end from brief to post-campaign analysis aligned with brand and commercial priorities
- Manage agency relationships including briefs, performance reviews, budget allocation, and negotiations
- Own analytics and reporting to define KPIs and translate data into commercial actions
- Manage the performance marketing budget with revenue accountability
- Collaborate with hotel commercial teams to align activity with property objectives and calendars
- Identify growth opportunities through new channels, audiences, and testing frameworks
- Lead and mentor junior marketing staff to set goals and develop talent
- Balance brand integrity with revenue ambitions across multi-property campaigns
Key requirements
- Experience in performance marketing within luxury hospitality, travel, or premium lifestyle brands
- Proven track record managing six-figure paid media budgets with revenue impact
- Experience managing agencies end-to-end with strategic and budget control
- Deep hands-on expertise in Google Ads, Meta Business Suite, programmatic (DV360 or equivalent), and enterprise CRM (Salesforce Marketing Cloud, Adobe Campaign, or equivalent)
- Proficiency in GA4, attribution modelling, and revenue analytics
- Experience with multi-property or multi-market planning
- People management experience of at least one marketing executive or coordinator
- Ability to influence across hotel commercial teams and manage multiple stakeholders
- Strategic thinker balancing brand and revenue goals
- Degree in marketing, business, or related field, or equivalent commercial experience
- Stakeholder management
- Strategic thinking
- Coaching and mentoring
- Google Ads
- Meta Business Suite
- Programmatic advertising (DV360 or equivalent)
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