Head of Marketing

Overview

In this leadership role, you define and deliver the marketing strategy for a premium expert witness consultancy, working directly with the CEO and Partners to scale the business. You elevate brand positioning, shape external communications, and manage digital presence and content while supporting high-level pitches and client communications. This role combines strategic direction with hands-on execution, offering influence over brand, content, and events in a discreet, partner-led environment. You will drive measurable impact through thought leadership, PR, and CRM-driven engagement.

Responsibilities

• Develop and execute the overall marketing strategy
• Protect and elevate brand and market positioning
• Lead external communications and thought leadership
• Oversee website, SEO, LinkedIn and digital presence
• Shape expert content into market-facing material
• Support high-level pitches and credentials
• Oversee CRM and client communications
• Deliver PR, profile-raising and curated events
• Monitor performance and report to leadership

Key requirements

• Significant senior marketing experience in professional services
• Ideally exposure to expert witness, legal, engineering, construction or consultancy environments
• Strong digital capability (website, LinkedIn, SEO, analytics)
• Exceptional written and editorial skills
• Comfortable influencing senior partners and subject matter experts
• Commercially aware, highly organised, and autonomous
• Ability to shape strategic positioning

• Influencing senior stakeholders
• Exceptional written communication
• Commercial awareness
• Website management
• SEO
• LinkedIn

…