Growth Marketing Content Specialist (B2B Case Studies + Awards), London

Overview

In this role you will drive growth by sourcing and shaping client stories, case studies and award submissions that demonstrate impact for top brands. You’ll work with Marketing, Sales Enablement and Client Engagement to build a scalable storytelling engine and a strong content pipeline. You’ll translate stakeholder insights into compelling content and help establish templates and processes for consistent, high-quality outputs. Expect cross-functional collaboration, mentorship, and the opportunity to influence brand storytelling at global scale.

Responsibilities

• Coordinate end-to-end development of client and project case studies from discovery to publication
• Maintain a pipeline of case study opportunities aligned to growth priorities with Sales Enablement and Client Engagement
• Extract insights via interviews and briefs to craft business-focused stories with measurable outcomes
• Write and develop case studies communicating challenges, solutions and impact
• Maintain case study templates, processes and best practices for consistency and efficiency
• Collaborate with Sales Enablement Content Manager to ensure accessibility and currency of case studies
• Identify opportunities to repurpose stories into social content, presentations, digital assets and video
• Coordinate shoots and editing of content
• Identify new client success stories and project highlights for future growth initiatives
• Coordinate the annual awards program, identify opportunities and manage submission timelines
• Draft award entries showcasing innovation, impact and business outcomes
• Maintain archive of award submissions and results
• Support development of growth-focused content requests across the business
• Create/update client one-pagers and capability summaries for sales support
• Ensure content aligns with brand guidelines and messaging frameworks
• Organize shared content resources, templates and libraries
• Build relationships across Marketing, Sales Enablement and Client Engagement
• Collaborate with in-house copywriter and designers to strengthen messaging and visuals
• Support wider marketing comms projects as needed

Key requirements

• Experience in content marketing, communications, copywriting, journalism or related field
• Agency experience crafting pitch content (preferred)
• Exceptional writing, editing and proofreading skills
• Strong storytelling ability to transform complex information into engaging narratives
• Experience creating case studies or client success content
• Excellent organizational and project management skills
• Strong stakeholder management and conflict resolution abilities
• Experience in a B2B marketing environment
• High attention to detail and quality

• collaborative
• creative
• strategic
• storytelling
• content development
• project management

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