Head of Social Media

A consumer health brand is looking for a Head of Social to lead their next chapter. This is a rare opportunity to own social strategy and delivery across both a highly engaged consumer audience and a business-facing audience, with real appetite from the top to shift meaningful brand-building budget into social.

Key Responsibilities

• Own and evolve the global social media strategy across both consumer and business-facing audiences
• Lead, develop and grow a team of five (including social managers, a community manager, a specialist and an editor)
• Act as the internal expert and advisor on social to senior stakeholders, including board-level presentations
• Shape and grow an emerging influencer approach, working alongside the brand’s ambassador programme
• Partner with in-house content and external agency partners to deliver a consistent volume of brand-building social content
• Champion a shift of above-the-line brand budget into owned and paid social channels

Skills & Experience

• Proven experience leading social strategy and a social team at a senior/Head of level, ideally within a consumer-facing brand
• Demonstrable credibility operating in a more B2B-adjacent environment, alongside consumer social expertise
• Experience presenting and advising at senior leadership/board levelExperience presenting and advising at senior leadership/board level

This needs to be corrected. Also check for any other missing tags. Next bullet:

• Comfortable operating within a regulated or corporate-adjacent environment

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• Track record of managing agency relationships and in-house content production in parallel

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