Group Marketing Manager – FinTech

Overview

In this role you will lead marketing across all products and geographies for a global FinTech business in the payments space. You’ll shape product launch plans, messaging, and campaigns, collaborating with key stakeholders to drive demand and growth. You will own content, collateral, and customer insights to support end-to-end marketing efforts, working closely with cross-functional teams. This is an opportunity to influence marketing strategy at scale and propel expansion across new markets.

Responsibilities

• Lead development of product launch plans to generate demand
• Build and maintain foundational marketing elements (messaging, website content, presentations)
• Provide content and customer insight to support broader campaigns
• Ensure customer touchpoints are up-to-date

Key requirements

• Experience in payments or financial services is essential
• Strong written and verbal communication with ability to engage at all management levels
• Proven creative thinker with ability to generate and execute innovative marketing ideas
• Experience with multichannel campaign strategy, management and execution
• Track record in campaign management including acquisition, retention, upselling and cross-selling

• strong communication
• creative thinking
• stakeholder alignment
• multichannel campaign strategy
• campaign management
• content creation

…