Principal Business Development Manager – B2B

Overview

As Principal Business Development Manager – B2B, you drive market expansion and deepen penetration across existing and new segments. You mentor a high-performing sales team to empower partners with Equifax data, integrating our consumer insights into client strategies. You will lead go-to-market initiatives and shape value-driven proposals for financial institutions, telecoms, and utilities. This role offers impact through strategic partnerships and data-enabled decision making.

Pay / Benefits

• contributory pension
• life cover
• income protection
• healthcare
• enhanced maternity and sick pay
• 26 days holiday

Responsibilities

• Establish and manage team KPIs, forecast revenue, and steer go-to-market and sales strategies for profitable growth
• Identify and secure new business with large-scale organizations across the Equifax portfolio
• Lead account strategy with cross-functional teams to identify opportunities for data enrichment and value-added services
• Serve as senior escalation point for complex client negotiations and resolve cross-functional roadblocks
• Respond to RFIs/RFPs with tailored consumer-focused solutions addressing risk, fraud, and marketing imperatives

Key requirements

• Senior leadership experience building or scaling BD/sales teams
• Experience with a Credit Bureau or in a partnership context
• Bachelor’s degree and/or equivalent B2B sales experience with pipeline management and forecasting
• Proven track record negotiating and closing mid-to-large enterprise deals with quotas
• Ability to articulate financial insights and deliver data-driven value propositions to senior/C-suite
• Proficiency with Salesforce for lead scoring and pipeline forecasting
• Understanding of API-driven delivery and ability to discuss technical implementation

• Strategic thinking
• Negotiation and stakeholder management
• Cross-functional collaboration
• Salesforce
• API-driven delivery
• Data-driven value propositions

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