Business Development Manager – Luxury Residential

Overview

In this role you accelerate sales growth in the UK luxury residential market by expanding the dealer network and deepening relationships with integrators, developers, architects, and designers. You will drive revenue, grow market share, and reinforce Lutron’s leadership in premium solutions. You’ll lead demand generation, collaborate cross-functionally, and help shape estratégias through training and industry engagement. This role offers meaningful impact across high-value projects and cross-functional teams.

Pay / Benefits

• competitive compensation and benefits
• career growth opportunities
• dynamic, people-centric organization

Responsibilities

• Drive sales growth and consistently meet or exceed targets
• Nurture and manage Residential System Accounts (dealers) and day-to-day engagement
• Create demand by connecting dealers with specifiers and decision-makers
• Partner with specifiers and interior designers to grow the pipeline and ensure solutions are specified
• Identify and win new accounts to expand presence and market share
• Maintain account loyalty, pipeline visibility, and promote full product offering
• Support accounts in strategy to close opportunities
• Deliver training sessions (CPDs, product launches) and participate in industry events
• Develop and implement new growth strategies
• Collaborate with Residential Sales and UK teams to deliver shared success
• Maintain accurate CRM data and manage forecasts, expenses, and reporting

Key requirements

• Experience in the lighting, custom AV, or related industry
• Proven sales success with account management and new business development
• Full UK driving license
• Excellent communication and presentation skills with stakeholder influence
• Consultative, value-driven B2B sales approach
• Proficient with CRM/digital tools to manage pipeline (e.g., SFDC)
• Collaborative, proactive team player with growth mindset

• strong communication
• influencing and relationship building
• proactivity and collaboration
• CRM proficiency (SFDC)
• pipeline management and forecasting
• digital tools for sales enablement

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