Business Development Manager (CPG/FMCG)

Overview

In this role you will help Circana retain and grow a mid-tier client base by aligning data and software solutions with client goals. You will collaborate with cross-functional teams to deliver integrated offerings and drive revenue growth. You’ll work in a data-driven, consultative selling environment and help clients gain market understanding and brand equity. This is an opportunity to shape client success in a fast-growing CPG division within a values-driven, inclusive company.

Pay / Benefits

• flexible work arrangements
• inclusive culture
• continuous learning and growth
• Great Place To Work Certified

Responsibilities

• Drive Client Growth: identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with their strategic goals
• Manage the Sales Cycle: lead end-to-end sales processes including prospecting, needs assessment, solution development, negotiation, and closing
• Collaborate Cross-Functionally: partner with internal teams (e.g., Client Insights, Product, Analytics) to deliver integrated solutions and ensure client success
• Maintain Industry Expertise: stay current on trends in retail, CPG, or general merchandise to position Circana as a thought leader and trusted advisor
• Build Strategic Relationships: develop and maintain strong relationships with key stakeholders across client organizations, including decision-makers and influencers
• Utilize Sales Tools and Platforms: leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data) to support client engagements and solution delivery
• Achieve Revenue Targets: meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning
• Champion Client Success: ensure client satisfaction by proactively addressing challenges, identifying growth opportunities, and delivering consistent value
• Support Innovation and Feedback: provide market feedback to internal teams to help refine offerings and contribute to product development

Key requirements

• Demonstrate commercial acumen with proven experience in a client facing role
• Excellent planning and organisation
• Highly self-motivated and assured at presenting to all levels
• Strong relationship builder, both internal and external
• Understanding of a ‘consultative selling approach’ with proven questioning and listening skills
• Confident working with data with a good working knowledge of Excel and PowerPoint
• Experience working in a sales or account management role

• Strong relationship-building
• Self-motivation
• Effective communication and presentation
• Excel
• PowerPoint
• Circana proprietary platforms (Unify+, Liquid Data)

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