Midweight Creative

Overview

As a Midweight Creative at LADbible Group, you will develop social-first ideas for leading brands, translating culture and Gen Z insight into simple, compelling concepts. You’ll work across formats from reactive posts to talent-led entertainment and bigger campaigns, collaborating with multidisciplinary teams. Your work will shape how brands participate in current conversations with fresh, credible voices. This role offers a fast-paced, culture-rich environment where your ideas drive engagement and scale.

Pay / Benefits

• hybrid working: 4 days in the office (Mon–Thu)
• equal opportunities employer
• diverse and inclusive workplace

Responsibilities

• Generate big, original social-first ideas from brief to execution
• Bring Gen Z perspective to creative concepts and identify relevant creators and conversations
• Create across formats: reactive posts, short-form video, talent-led entertainment, stunts, activations, integrated campaigns
• Present ideas confidently and work both independently and with producers, designers, directors, and talent
• Collaborate throughout production to bring concepts to life from pitch to final edit
• Challenge briefs, push the work, and contribute new references and opportunities to the team

Key requirements

• Experience as a Midweight Creative in a social-first, advertising, or content environment with a portfolio of strong ideas
• Deep Gen Z and internet culture fluency; strong understanding of platforms, memes, and emerging Behaviours
• Strong conceptual and writing skills; ability to turn rough thoughts into compelling propositions
• Practical creative craft from scripts and treatments to pitches and presentations
• Confidence presenting thinking and collaborating with multidisciplinary teams
• Ability to work at pace across multiple briefs with awareness of budgets and deliverables

• creativity
• collaboration
• independence
• writing scripts and treatments
• building pitch decks and presentations
• concept development for socialformats

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