Senior Ecommerce & Performance Marketing Product Owner

Overview

In this role you own the Ecommerce product roadmap and MarTech capabilities to boost customer experience and paid media performance. You’ll bridge Ecommerce, marketing, and technology teams to deliver data-driven solutions across the eShop and mail/supplies offerings. You’ll implement CDP capabilities, identity resolution, and audience activation to drive conversions and ROI. This is a chance to shape a scalable, privacy-conscious marketing tech stack in a global, collaborative setting.

Pay / Benefits

• Flexible Work: hybrid model
• Endless Learning: 24/7 online platform
• Inclusive Community: Empowered Communities and philanthropy
• Comprehensive Rewards: wellness and work/life balance
• Referral scheme
• Employee assistance program for mental health

Responsibilities

• Define and own the Ecommerce product roadmap aligned with business goals and customer needs
• Prioritize features for the mail and supplies eShop in collaboration with the Ecommerce team
• Drive conversion through best-in-class optimization, analytics, personalisation, testing, and promotions management
• Coordinate with technology teams to ensure timely delivery of roadmap initiatives
• Implement and expand CDP capabilities to create a unified customer profile
• Enable identity resolution by stitching cookies and identifiers for robust audience segments
• Onboard audiences into paid media platforms for targeting, retargeting, frequency capping, and suppression to improve CPA
• Oversee CDP-DSP integration to activate audiences for paid campaigns
• Apply attribution models and measure ROI on paid media using first-party data
• Ensure privacy compliance and data governance across marketing technologies
• Act as liaison between marketing, Ecommerce, and technology teams
• Advise on best practices for performance marketing tech including segmentation and automation
• Monitor and report key performance metrics to drive continuous improvement

Key requirements

• Proven experience as Product Owner or similar in Ecommerce and MarTech
• Strong understanding of Ecommerce, CDP platforms, DSPs, and performance marketing tech
• Experience with audience segmentation, identity resolution, and data-driven marketing
• Familiarity with paid media optimization techniques (retargeting, frequency capping, suppression)
• Knowledge of attribution modeling and ROI analysis for paid campaigns
• Excellent stakeholder management and cross-functional collaboration skills
• Experience with ecommerce platforms and marketing tech tools listed (see tools)

• Stakeholder management
• Cross-functional collaboration
• Analytical thinking
• Ecommerce platforms
• CDP
• DSPs

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