Programmatic Account Manager

Overview

In this role you will drive programmatic activity across Display, Video, YouTube, CTV and Audio, leading setup, activation and optimization across multiple DSPs. You’ll be a key contact for clients, planning teams and partners within the Activation team, shaping strategy and performance insights. You will mentor junior colleagues and contribute to innovation and best practices in a fast-paced agency setting. This is an opportunity to impact campaign performance at scale while collaborating across internal and external stakeholders.

Responsibilities

• Lead setup, activation and optimization of programmatic campaigns across DSPs (DV360, The Trade Desk, Amazon DSP, Yahoo)
• Manage pacing, performance and delivery against KPIs and client objectives
• Identify optimization opportunities across audience, inventory, creative and bidding strategies
• Support development of programmatic strategies across Display, Video and Audio
• Build campaign rationales and activation recommendations aligned to client goals
• Contribute to testing roadmaps, innovation opportunities and performance frameworks
• Act as day-to-day contact for clients and internal planning teams
• Deliver regular reporting, campaign updates and post-campaign analysis
• Collaborate with media owners, DSP partners and technology vendors to identify growth opportunities
• Build strong working relationships across internal and external stakeholders
• Mentor Executives and Senior Executives; share platform knowledge and learnings
• Contribute to operational improvements, workflows and activation efficiencies

Key requirements

• Strong experience in programmatic advertising within an agency, media owner or ad tech environment
• Hands-on experience across DSPs such as DV360, The Trade Desk, Amazon DSP and Yahoo
• Experience managing campaigns across Display and/or Video environments (CTV, OLV, YouTube and Audio advantageous)
• Strong understanding of programmatic buying, optimisation levers and campaign measurement
• Confident analysing campaign data and translating insights into actionable recommendations
• Comfortable managing multiple campaigns and deadlines simultaneously
• Strong communication and stakeholder management skills
• Experience mentoring or supporting junior team members
• Passion for digital media, emerging technology and continuous learning

• strong communication
• stakeholder management
• mentoring or coaching
• DV360
• The Trade Desk
• Amazon DSP

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