Programme Manager Customer Marketing Transformation (FTC)

Overview

In this role you will lead the end-to-end delivery of customer marketing transformation initiatives at AJ Bell, partnering across marketing, digital, data, technology and operations to drive measurable business outcomes. You’ll shape programme governance, budgeting, risks and delivery planning, embedding changes across the organisation. You will focus on customer lifecycle, marketing technology and personalisation to improve engagement and outcomes. This is a hands-on, cross-functional leadership role with a clear impact on growth and customer experience.

Pay / Benefits

• Salary from 90,000
• 27 days holiday, increasing with service
• 8% Pension with matched contributions
• Discretionary bonus scheme
• Share schemes
• Health Cash Plan and discounted private healthcare

Responsibilities

• Lead end-to-end delivery of customer marketing transformation programmes
• Develop and maintain programme roadmaps, delivery plans, governance structures and reporting
• Manage multiple workstreams and dependencies across business and technology teams
• Track milestones, risks, budgets and outcomes; promote continuous improvement
• Work with CRM agency to unblock projects and coordinate with stakeholders
• Deliver initiatives in customer lifecycle optimisation, CRM and marketing tech transformation, personalisation and communications
• Support implementation of customer-centric operating models and processes
• Facilitate governance forums, steering committees and executive updates
• Manage governance, risks, budgets, supplier engagement and benefits tracking

Key requirements

• 7+ years’ experience in programme management in customer, marketing, CRM or digital transformation environments
• Strong programme and project management across multiple concurrent workstreams
• Excellent stakeholder management and communication skills
• Experience handling governance, risks, budgets and delivery reporting
• Experience with agile, waterfall, scrum or PRINCE2 frameworks
• Strong leadership, collaboration and influencing across cross-functional teams
• Strategic, customer-focused mindset; resilient and delivery-driven

• Stakeholder management
• Leadership and influencing
• Collaboration and teamwork
• Agile
• Waterfall
• Scrum

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