Sales and Marketing Manager

Company: Circle Health Group
Apply for the Sales and Marketing Manager
Location: Basingstoke
Job Description:

Overview

In this role you drive local sales and marketing efforts to grow the Hampshire Clinic’s private healthcare services. You’ll cultivate referrer and partner relationships, support consultants’ private practice growth, and manage local campaigns across digital and offline channels. You’ll align with the central marketing team to tailor national campaigns for the hospital and oversee its online presence. This is a hands-on, on-site role with a focus on results and community engagement.

Pay / Benefits

  • 25 days holiday + bank holidays, increasing to 30 with service
  • Management Bonus Scheme
  • Private Pension Scheme
  • Private Healthcare Scheme for treatment at our hospitals
  • Friends & Family Hospital Discounts
  • Industry leading training and development opportunities

Responsibilities

  • Develop and implement local sales and marketing strategy to support growth targets
  • Identify and nurture relationships with referrers such as GPs, consultants, corporate clients, insurers, and local healthcare professionals
  • Conduct outreach visits, calls, and events to promote hospital services and maintain community presence
  • Support consultants in growing their private practice via profile-raising and patient engagement
  • Plan and execute local marketing activities (digital and offline) for key service lines
  • Collaborate with central marketing to localise national campaigns and create bespoke materials, content, and events
  • Manage the hospital’s online presence (local webpages, paid listings, reviews) for accuracy and consistency

Key requirements

  • Proven experience in sales, marketing, or business development, preferably in healthcare or customer-focused sectors
  • Strong interpersonal, networking, and relationship-management skills
  • Ability to work independently onsite with a results-focused mindset
  • Event planning, campaign coordination, and local outreach experience
  • Excellent verbal and written communication abilities
  • Experience with data analysis, reporting, and CRM platforms (e.g., Salesforce, HubSpot)
  • Proficiency in Microsoft Office and marketing software/tools
  • Experience with private healthcare providers, hospitals, or clinical teams
  • Understanding of healthcare sales, patient referral pathways, or consultant marketing support
  • Degree in Marketing, Business, Healthcare Management or related field
  • Experience with digital marketing, social media management, or content creation
  • Knowledge of compliance regulations related to healthcare marketing
  • Interpersonal finesse
  • Networking and relationship-building
  • Independent, self-starter mindset
  • CRM platforms (Salesforce, HubSpot)
  • Data analysis and reporting
  • Digital marketing tools

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Posted: October 1st, 2026