Principal Designer

Company: Faculty
Apply for the Principal Designer
Location: London
Job Description:

Overview

As Principal Designer at Faculty, you will establish design as a core discipline within Applied AI and lead high-impact work as a senior leader. You will shape design capabilities across product and service design, defining career progression and modern practices. You’ll partner with executive-level clients to translate AI capabilities into real-world business outcomes while building an entrepreneurial design function from the ground up. This role blends strategic client delivery with building and mentoring a design team in a fast-growing, human-centric AI environment.

Pay / Benefits

  • Unlimited Annual Leave Policy
  • Private healthcare and dental
  • Enhanced parental leave
  • Family-Friendly Flexibility & Flexible working
  • Sanctus Coaching
  • Hybrid Working

Responsibilities

  • Own and grow the product and service design disciplines at individual and organizational levels within Applied AI
  • Lead high-leverage, billable client engagements by guiding deliverables and shaping engagements
  • Build influential relationships with client executives across product, technology, and business leadership
  • Define talent frameworks for recruitment, progression, and team development
  • Collaborate with business development to identify product opportunities and assemble multidisciplinary teams
  • Advocate for design’s value to integrate human-centered design into AI-driven products
  • Embed modern design practices and drive capability-building across the organization

Key requirements

  • Proven leadership in shaping design capabilities and building effective teams in dynamic settings
  • Strong consulting craft and client-facing confidence for framing complex problems in enterprise contexts
  • Deep expertise in product or service design with emphasis on user experience and architecture
  • Thoughtful, pragmatic view on data and AI-powered products and how tools enhance design
  • Entrepreneurial mindset, capable of articulating the commercial value of design to diverse stakeholders
  • Ability to balance hands-on delivery with long-term capability building and mentorship
  • leadership
  • client-facing communication
  • strategic thinking
  • product design
  • service design
  • human-centered design

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Posted: October 1st, 2026