Strategic Market & Shopper Activation Manager

Walker Cole International Ltd in Berkshire partners with a leading European consumer healthcare company to recruit a Market Strategy & Planning Manager. This hybrid role bridges brand strategy and retail execution across OTC and consumer health brands, translating brand, shopper and category insights into customer-ready plans that drive growth.

You will steer NPD launch excellence, set promotional guidelines, and lead the commercial planning rhythm with Marketing, Sales and Finance.

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