Regional Brand Manager – Remote

Company: W.L. Gore & Associates
Apply for the Regional Brand Manager – Remote
Location: Livingston
Job Description:

Overview

In this Brand Manager role, you will drive the France-based strategy for the Vascular Product Portfolio, shaping product marketing and customer engagement to support revenue growth. You will collaborate with Sales, Product and Marketing to adapt programs, lead local go-to-market plans, and manage lifecycle activities. Your work will include partnering with clinicians and KOLs, guiding compliant medical education, and optimizing local budgets and KPIs. This remote opportunity lets you impact regional outcomes from home while aligning with global strategies.

Pay / Benefits

  • remote work

Responsibilities

  • Analyze local market dynamics, competition, and unmet customer needs to inform regional opportunities and product pipeline
  • Adapt global/regional programs into local marketing and educational strategies; execute tactical marketing activities and plans
  • Train and educate sales teams on using and promoting marketing tools and tactics
  • Build relationships and advocacy with Key Opinion Leaders (KOLs) at the local level
  • Lead the planning and execution of compliant HCP education programs, managing content and faculty engagement end‑to‑end
  • Manage local marketing budgets; define and monitor KPIs to measure ROI and effectiveness
  • Support bids and tenders with the Provider Sales & Marketing team; ensure alignment with regional pricing guidelines
  • Develop deep knowledge of the Aortic/Peripheral Product Portfolio; provide product and clinical training to customers, partners, and internal teams
  • Support regional product lifecycle management with local insights and execution
  • Drive local go-to-market plans and launches aligned with regional strategies, considering regulatory, pricing, and market requirements

Key requirements

  • Bachelor’s degree required
  • Minimum 3 years’ proven success in a Product Manager role
  • Solid understanding of the implantable medical device market; vascular market knowledge preferred
  • Ability to build and maintain strong relationships with clinical customers, especially Key Opinion Leaders (KOLs)
  • Proven ability to prioritise, plan, influence, and collaborate effectively across functions
  • Skilled in reading and interpreting scientific and clinical publications/data
  • Strong communication, organizational, and interpersonal abilities; effective team player
  • French native, Fluent English
  • Ability to travel up to 50%
  • High ethical standards and strict adherence to compliance
  • communication
  • organizational skills
  • interpersonal abilities
  • interpreting scientific/clinical publications/data
  • market analysis
  • education program development

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Posted: October 1st, 2026