Senior Strategy, Planning & Insight Analyst

Overview

In this role within MOO’s Pricing & Commercial Performance team, you will build and shape long-term commercial models, forecasting, and strategy. You’ll translate complex data into clear narratives for senior leadership, guiding decisions on growth, profitability, and customer value. Expect cross-functional collaboration across Commercial, Finance, Product, Operations, and Technology to surface opportunities and improve decision-making. The work blends analytical rigor with practical storytelling to influence board-level discussions and strategic planning. This position offers a chance to drive the company’s commercial foundations and strategic direction.

Pay / Benefits

• 25 days holiday
• matched pension scheme
• paid parental leave
• private healthcare
• life insurance
• season ticket loan

Responsibilities

• Support long-term commercial planning and strategic decision-making across MOO
• Identify emerging risks, opportunities, and structural trends across customers, channels, products, and markets
• Shape the commercial narrative around growth, profitability, and customer value
• Contribute to business cases, investment sizing, and strategic prioritisation work
• Build forecasting and planning models beyond simple cohort reporting
• Develop scalable commercial models (RFM segmentation, lifecycle, retention, buy-till-you-die, customer value forecasting, scenario modelling)
• Translate commercial questions into measurable analytical frameworks
• Support development of lever-based forecasting tools for operational use
• Produce high-quality insight narratives for senior leadership and board-level audiences
• Distil complex datasets into clear commercial stories and recommendations
• Create presentations, dashboards, and analyses that influence decision-making
• Partner with acquisition, CRM, pricing, and category teams to understand performance drivers
• Support development of customer lifetime value and profitability frameworks
• Connect acquisition behaviour to downstream outcomes and long-term value
• Contribute to experimentation design and commercial performance measurement
• Work closely with Finance, Product, Marketing, Commercial, and Data teams
• Act as a translator between technical analysis and commercial decision-making
• Challenge assumptions constructively and help teams frame problems more effectively

Key requirements

• Strong analytical capability with experience navigating complex datasets and ambiguous questions
• Ability to identify commercially meaningful signals and translate loosely defined problems into actionable insights
• Effective cross-functional collaborator balancing rigour, pragmatism, and pace
• Comfort making recommendations in uncertain environments using data, judgement, and business context
• Ability to connect short-term outcomes to wider commercial implications
• Experience building forecasting, planning, customer value, or lifecycle models for decision-making
• Proactive approach to improving processes and analytical approaches across teams

• commercial curiosity
• analytical rigour with pragmatism
• cross-functional collaboration
• forecasting
• planning
• customer value modeling

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