Overview
In this role you will drive regional pull-through of National Immunisation Programmes by engaging key healthcare stakeholders and optimizing vaccine uptake. You will work with the Vaccines & Public Health unit to improve coverage while ensuring ABPI-compliant, high-quality campaigns delivered through cross-functional teams. You’ll diagnose barriers, co-create targeted engagement plans, and translate insights into local execution that reduces health inequalities. This is a front-line, impact-driven position that combines account management, education, and data-informed strategy to strengthen vaccine adoption.
Responsibilities
- Identify and maintain long-term relationships with key customers, influencers and system stakeholders across prioritised territories
- Diagnose local/regional barriers to vaccination uptake and co-create targeted engagement plans
- Execute compliant promotional engagements (face-to-face and virtual) to drive behavior change and uptake
- Facilitate tailored education, workshops and capability-building for local/regional stakeholders
- Utilise data sets and dashboards for planning, implementation, and CRM documentation including digital consent
- Account for pull-through of marketing campaigns and translate customer insight into refined local execution
- Collaborate with Vaccines Healthcare Leads to ensure cohesive delivery across accounts
- Maintain ABPI compliance across all engagements and materials
Key requirements
- Significant experience in customer-facing or commercial roles within life sciences or healthcare
- Proven ability to build external relationships and influence decision-makers
- Experience collaborating with Marketing to enhance promotional materials and execution
- Bachelor’s degree and ABPI Diploma required
- Field-based role with regular travel across assigned geography and occasional UK office visits
- Account management excellence
- Influencing skills
- Commercial & analytical acumen
- Market analysis
- Data-driven pull-through measurement
- CRM documentation
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