CRM Marketing Executive

CRM Marketing Executive

A well-established travel organisation is seeking a talented CRM Marketing Executive to join their dynamic team on a 12 month fixed term contract. This role offers the chance to contribute to high-impact marketing campaigns that inspire people to explore the great outdoors and enjoy unforgettable travel experiences. This is a fantastic opportunity for a commercially minded marketer with a passion for CRM, and email campaign delivery to make a meaningful contribution in a fast-paced, purpose driven environment. Salary £33k to £35k, hybrid working with a minimum of 1 day in the office.

CRM Marketing Executive – Role & Responsibilities:

• Planning and delivering multi-channel marketing campaigns, including email, newsletters, app notifications, SMS, print, and digital




• Working with CRM agencyto segment audiences and deliver personalised messaging




• Collaborating with product managers and marketing leads to identify priorities and optimise campaign performance




• Developing and managing marketing communication plans, ensuring timely execution across all channels




• Writing and presenting briefs to internal teams and external partners




• Monitoring campaign performance against KPIs and recommending improvements




• Creating and curating content across media platforms, including copywriting and image sourcing




• Proofreading and ensuring accuracy of all outbound communications




• Contributing to market research and competitor analysis

CRM Marketing Executive – Skills & Experience Required:

• Marketing or related degree




• Minimum 3 years’ experience in a B2C marketing role, ideally within the travel or leisure industry




• Strong background in CRM and digital . / emailcampaign delivery




• Experience and ability to brief specialist CRM agency




• Ability to manage multiple projects and meet deadlines




• Excellent written and verbal communication skills
  
• Experience working with internal stakeholders and external agencies




• Commercially astute with the ability to interpret data and generate insights




• Highly organised, proactive, and able to work independently




• Strong copywriting skills and attention to detail

CRM Marketing Executive – Additional Info & Key Benefits:

• Initial 12 month fixed term contract




• Salary £33k to £35k depending on experience




• Hybrid working, with a minimum of 1 day in the office after initial induction




• Inclusive and supportive working culture

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