Senior Marketing Manager (International Growth)

Overview

In this Senior Marketing Manager role, you drive international brand media and help scale growth across markets. You own end-to-end brand investment strategy, coordinating with agencies and cross-functional teams to lift upper-funnel performance. You shape channel mix for OOH, CTV, and digital video while aligning brand with performance for a seamless diner journey. The role combines startup autonomy with enterprise scale, offering hands-on execution and leadership impact in a global growth context.

Pay / Benefits

• 5 weeks paid vacation
• Private health & dental insurance
• Hybrid work model
• Development Dollars
• Leadership development
• On-demand e-learnings

Responsibilities

• Own end-to-end international brand media strategy, channel selection, and investment allocation for upper-funnel activity across OOH, CTV, and digital video
• Drive full-funnel growth by integrating brand with performance channels, CRM, organic and social for a cohesive diner journey
• Develop advanced brand measurement frameworks, including lift studies, brand tracking, and econometrics
• Build and optimize cross-functional growth systems with creative and engineering teams, exploring AI-powered tooling to move faster across markets
• Present insights and roadmaps to senior leadership, translating complex data into actionable strategies and plans
• Lead test-and-scale cycles to identify opportunities, quickly learn from results, and scale successful approaches

Key requirements

• Proven experience in integrated brand or growth marketing, ideally in consumer tech or high-growth international businesses
• Direct experience planning and executing upper-funnel campaigns across OOH, CTV, linear TV, or digital video with measurable incremental impact
• Understanding of how brand, paid digital, CRM, content and product growth interrelate and the ability to balance big-picture and detail work
• Owner mindset with initiative to spot and implement improvements
• Experience scaling campaigns across multiple countries or regions and collaborating across markets, cultures, and time zones
• Genuine enthusiasm for dining, hospitality, and restaurant culture

• Cross-functional collaboration
• Ownership and initiative
• Strategic thinking with attention to detail
• OOH
• CTV
• digital video

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