Overview
In this role you will drive marketing operations for a growing FinTech SaaS business, reporting to the VP of Marketing. You’ll own the setup and execution of campaigns, automation, and reporting, partnering with a lean marketing team to support lead generation and nurture. You’ll optimize multi-channel campaigns and measure impact to inform decisions. This is a hands-on, growth-focused position with visibility into campaign performance and automation improvements.
Pay / Benefits
- Benefits included
Responsibilities
- Build and launch campaigns across email and digital channels
- Manage Pardot, Salesforce and marketing automation
- Support lead generation, segmentation and nurturing
- Track and report on campaign performance across LinkedIn, Google and GA4
Key requirements
- Hands-on experience building and launching campaigns in Pardot / Salesforce Marketing Cloud Account Engagement
- B2B/SaaS marketing experience
- Experience with GA4 and digital campaigns
- Strong attention to detail, organisation and a proactive approach
- proactive
- detail-oriented
- well-organized
- Pardot
- Salesforce Marketing Cloud Account Engagement
- GA4
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