Content & Partner Marketing Executive

Overview

In this Marketing role within ITV’s M&E Marketing team, you will develop and deliver campaigns that connect audiences with ITV content across Broadcast and Streaming. You’ll own parts of campaigns while supporting larger, high-profile activity, collaborating with Creative, Media, Insight and Publicity teams. You’ll turn audience insight into concise briefs and coordinate multi-channel activity from planning to evaluation. The role offers exposure to audience trends, brand alignment, and partner opportunities, with a chance to shape conversations around ITV content.

Pay / Benefits

• Flexible working
• Generous holiday allowance
• Annual bonus opportunity
• Competitive pension contribution
• Save as you earn (ITV shares)
• Wellbeing and volunteering days

Responsibilities

• Develop clear campaign briefs from audience insight and content propositions to underpin marketing activity
• Lead and/or contribute to multi-channel campaigns across paid, owned, and earned media from planning to evaluation
• Coordinate delivery and administration of campaigns within Marketing, manage timelines, actions and stakeholder briefings
• Champion creative, distinctive campaigns that spark conversations and excite audiences around ITV content
• Monitor market trends and competitor activity, sharing insights to strengthen marketing
• Ensure alignment with ITV brand positioning and tone of voice across activity
• Support the Partner Experience programme by coordinating opportunities with distribution partners

Key requirements

• Experience collaborating with stakeholders in fast-moving environments
• Some experience supporting development or delivery of marketing campaigns across multiple channels
• Strong organisational skills to manage multiple tasks and keep projects on track
• Interest in audience insight and data to inform marketing activity
• Appreciation of creative marketing that drives viewing and conversations
• Strong communication skills for clear cross-stakeholder dialogue
• Understanding of media types, especially digital marketing, and how agencies work
• Interest in television, entertainment and the UK TV marketplace

• team player
• proactive mindset
• curiosity about audiences and culture
• audience insight and data interpretation
• digital marketing understanding
• stakeholder management

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