Marketing Analyst

Overview

As Marketing Analyst (Contractor) you translate market and player data into actionable insights to guide strategic decisions. You will track marketing performance, analyse tests, and present practical recommendations to stakeholders across the business, helping RuneScape reach and engage millions of players. The role offers autonomous project work within a collaborative analytics team and a path to immediate impact. This contract supports Jagex’s mission to grow an evolving RuneScape ecosystem with data-driven decision making and improved marketing effectiveness. You’ll join a Cambridge-based company that values autonomy, transparency, and cross-functional collaboration.

Responsibilities

• Provide actionable market and player insights to support strategic and tactical questions
• Track, report on, and analyse marketing activity performance
• Handle ad-hoc requests and automate regular reports
• Analyse internal/external player data via SQL queries, spreadsheets, web analytics, and campaign tools
• Evaluate multivariate or A/B tests and translate results into recommendations
• Present findings to business stakeholders clearly and pragmatically
• Maintain reproducible analysis with good version control and documentation
• Collaborate with the wider team while working autonomously on own projects

Key requirements

• Experience in marketing, player, or commercial analytics, preferably in gaming or consumer-facing business
• Strong SQL skills with hands-on Snowflake querying
• Experience building reports/dashboards in Tableau
• Proven ability to analyse marketing campaigns and testing (multivariate or A/B)
• Ability to turn complex data into actionable recommendations for non-technical stakeholders
• Proactive, autonomous work style with effective prioritisation
• Strong attention to detail and well-documented, reproducible analysis

• proactive
• clear communication
• attention to detail
• SQL
• Snowflake
• Tableau

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