Innovation & Portfolio Manager

Overview

In this role, you will shape Ryde’s growth by translating consumer insights into a clear portfolio strategy, propositions, and launch plans. You’ll work closely with the Head of Ryde to prioritise opportunities, balance short-term execution with a three-year roadmap, and drive the multi-year innovation and renovation pipeline. You’ll engage with cross-functional teams to turn diagnosis into tangible products and experiences that strengthen brand relevance. This role offers high impact in a small, fast-growing brand with a strong emphasis on learning and rapid iteration.

Pay / Benefits

• market leading annual performance bonus
• health plans vary by country
• work-life balance initiatives
• transportation support
• flexible holiday plan with additional incentives
• online learning platforms and growth programs

Responsibilities

• Consumer, Category & Opportunity Leadership: engage with Ryde consumers, occasions, and market inputs to define a focused learning agenda and actionable choices.
• Portfolio & Range Strategy: define the product portfolio and formats with clear jobs-to-be-done, segmentation, and prioritisation across needs, formats and occasions.
• Innovation & Renovation Leadership: lead multi-year pipeline from opportunity sizing to launch, building business cases and coordinating with R&D, Supply Chain, Regulatory, Finance, Sales and Marketing.
• Product Proposition & Experience: define credible value propositions, shape naming and on-pack communication, and ensure alignment with brand principles and regulatory constraints.
• Portfolio Performance & Learning: track distribution, velocity, trial and profitability, conduct post-launch reviews, and share learnings to improve future launches.

Key requirements

• Proven experience in brand management, portfolio strategy, innovation, or consumer marketing, preferably in FMCG, beverages, wellness or related categories, with a track record of taking products from insight to launch.
• Strong ability to translate consumer insights into portfolio decisions, brand positioning, value propositions and product architecture.
• Solid understanding of marketing concepts including segmentation, targeting and positioning (STP), category entry points, distinctive brand assets, mental and physical availability, penetration-led growth, and broad-reach brand building.
• Commercial acumen with experience in P&L management, pricing, margin performance, and business case development; strong analytical and consumer-judgement skills.
• Collaborative and effective cross-functional working style with experience across Product Development/R&D, Sales, Finance, Supply Chain and Regulatory.
• Comfort operating across strategic and operational horizons, from long-term roadmap to immediate launch challenges.
• Experience in US consumer goods or FMCG markets would be an advantage.

• Collaborative and cross-functional teamwork
• Adaptability in ambiguous or evolving environments
• Analytical thinking and commercial judgement
• P&L management
• Pricing strategy and margin analysis
• Business case development

…