Local Marcom & Media Manager

Overview

In this role you will lead regional media and marketing communications for the EMEA region, aligning campaigns with brand and business goals. You’ll work with cross-functional teams and external agencies to maximize media effectiveness and ROI, while adapting assets for local markets and maintaining brand consistency. The role offers exposure to AI-enabled marketing technologies and a chance to shape regional strategy within a global paints company. A fast-paced, international environment awaits with opportunities to drive innovation and growth.

Pay / Benefits

• Hybrid working 2 days a week from home
• professional development opportunities
• career progression
• international exposure
• collaboration with regional teams
• work with recognised brands

Responsibilities

• Lead regional media strategy and investment decisions for the EMEA region
• Coordinate media planning to align with brand and commercial priorities, including retail media
• Deliver integrated marketing communications across multiple channels
• Collaborate with regional and local teams, brand, digital and insights functions, and external agencies
• Adapt and optimize regional marketing assets for local markets while preserving brand consistency
• Drive measurement and optimization to improve ROI and campaign performance
• Partner with cross-functional stakeholders to ensure timely and effective execution

Key requirements

• Proven experience in brand communications, digital content creation or marketing production
• Strong understanding of digital marketing, media strategy, and campaign performance measurement
• Experience managing agency relationships and cross-functional stakeholders
• Excellent analytical skills with the ability to translate data into actionable insights
• Passion for innovation, emerging marketing technologies, and AI-enabled solutions
• Strong communication, project management, and organizational skills
• Ability to thrive in a fast-paced, international environment

• communication
• stakeholder management
• analytical thinking
• digital marketing
• media strategy
• campaign performance measurement

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