CRM Product Owner: Elevate Digital Customer Experience

British Airways in London is seeking a Product Owner – CRM to lead product teams across our CRM ecosystem, aligning customer needs with commercial priorities and technology to drive meaningful business value. You will own backlogs, write user stories, analyse data, and collaborate with stakeholders and development teams to deliver a seamless, agentic digital experience for colleagues and customers.

With 3+ years in digital product roles and Salesforce experience, you will help shape the customer

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