Digital Marketing Manager

Job Description

Digital Marketing Manager — Performance

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London | Hybrid | Up to £55,000

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We’re looking for a commercially driven Digital Marketing Manager to join a growing hospitality business, with a key focus on performance marketing, customer acquisition and driving bookings and revenue.

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This is a hands-on role for someone who loves data, understands the customer journey and knows how to optimise digital channels for growth.

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The Role

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• Own and deliver the performance marketing strategy across Paid Search, Paid Social, Display and SEO

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• Manage and optimise digital budgets to maximise ROAS and ROI

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• Drive customer acquisition, bookings and revenue across multiple hospitality venues

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• Plan and execute campaigns across Google Ads, Meta and other relevant platforms

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• Monitor performance across CAC, ROAS, conversion and revenue

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• Use GA4 and platform data to identify opportunities and continually optimise campaigns

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• Improve website and landing-page conversion through testing and optimisation

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• Manage external agencies and digital partners where required

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• Work closely with CRM, content and brand teams to deliver integrated campaigns

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• Support new openings, launches and key trading periods

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About You

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• 4+ years’ experience in performance or digital marketing

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• Strong hands-on experience across Google Ads and Meta Ads

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• Commercially focused with a strong understanding of acquisition, conversion and ROI

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• Confident managing significant digital budgets

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• Strong analytical skills, including GA4

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• Experience in hospitality, leisure, travel, retail or another B2C environment is highly desirable

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• Comfortable balancing strategy with hands-on campaign management

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Salary: Up to £55,000

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Location: London / Hybrid

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Contract: Full-time, permanent

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