We0relookingforanexperiencedandcommerciallydrivenHeadofAmazonAdvertisingtoleadourglobalAmazonadvertisingstrategyacrosstheUS,Canada,UK,EuropeandAustralia.
Thisplayer-coachroleisidealforsomeonewithdeepAmazonAdsexpertisewhocancombinestrategicleadershipwithhandsonperformanceoversight.
Youlldevelopascalableglobaloperatingmodel,driveprofitablegrowthandensureadvertisingactivityalignswithretailfundamentals,includingavailability,pricing,content,promotionsandproductselection.
KeyResponsibilities:
Whatyoulldo:
- OwntheglobalAmazonadvertisingstrategyandplaybook
- Leadfull-funnelactivityacrossSponsoredProducts,SponsoredBrands,SponsoredDisplayandDSP
- Setmulti-marketbudgets,performancetargetsandspendcontrols
- ManageperformanceagainstACOS,TACOS,ROAS,CVR,CPCandshareofvoice
- Buildglobalkeywordstrategiesandmarket-specificlocalisationrules
- Leadadvertisingplansforproduct launches, Prime Day, Black Friday and seasonal campaigns
- Manageweeklybudgetpacingandmonthlyforecasting
- Developtrusted,actionablereportingforfinanceandseniorleadership
- Optimisecampaignstructures,targeting,bidding,placementsandtesting
- PartnerwithAmazonVendorServicesandAmazonAdsManagers
- Manageagenciesagainstclearscopes,servicelevelsandcommercialoutcomes
- CollaboratewithFinance,Brand,Content,SupplyChainandProductteams
Whatwe3relookingfor:
- 5+yearsxperienceinAmazonadvertisingorretailmedia
- Provenexperiencemanagingadvertisingacrossmultipleinternationalmarkets
- Deephands-onknowledgeofSponsoredProducts,SponsoredBrandsandSponsoredDisplay
- WorkingknowledgeofAmazonDSPisadvantageous
- StrongcommercialunderstandingofACOS,TACOS,marginimpactandportfoliotrade-offs
- Experiencebuildingscalableplaybooks,reportingsystemsandtestingframeworks
- Excellentstakeholdermanagementandinfluencingskills
- ExperiencewithVendorCentraland/orSellerCentralisdesirable
- Experiencemanagingagenciesalongsideinternalteams
- Strongunderstandingofinternationalexpansionandlocalisation
What3sinitforyou?
- Theopportunitytobepartofagrowing,ambitiousglobalbrand
- Thechancetogrowanddevelopwithinthebusiness
- 23daysholiday+birthday+volunteerleave
- Flexiblehybridworking(3-4daysintheoffice)
- Companypensionscheme
- A vibrant, supportive team culture
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