Director of Product / VP

• As the Head of European Product Design Centre, oversee the overall product strategy for UR’s European & American product portfolio, taking charge of five core functions: Merchandising, Design, Buying, Pattern Making and Production.
• Formulate merchandise strategy, define product DNA, category architecture, price tiers and merchandise differentiation strategies for regional markets.
• Lead merchandise planning and OTB (Open-to-Buy) governance for Europe & Americas, and be accountable for key KPIs including inventory turnover, gross margin, sell-through rate and hit rate of bestsellers.
• Drive systematic upgrades in pattern development, production and fabric trend research, and build a global supply chain network.
• Liaise with logistics teams to ensure efficient fulfilment from production facilities to global physical stores and e-commerce channels.
• Lead organisational development of the product division, attract and cultivate international product talents.
• Participate in group strategic decision-making, acting as the core strategic advisor on product and merchandising matters.

Job Requirements

• Minimum 15 years of experience in product, merchandising or buying within apparel / fast fashion industry; at least 5 years of experience at CPO / VP Product or Group Head of Product level.
• Prior experience as global product lead at international fast fashion brand is preferred.
• Proven capability to manage the full fast fashion merchandise value chain (Design – Buying – Pattern Making – Production – Logistics).
• Experience building cross-border product systems from scratch, with familiarity in China-Europe / China-US design collaboration models.
• Strong commercial acumen, with in-depth understanding of consumer aesthetics, pricing and category structures across regional markets.
• Cross-cultural leadership skills to manage multicultural design and buying teams spanning China, Europe and the US.
• Business fluent or native-level English; Chinese language proficiency is a bonus.
• Based in London on a permanent basis, and available for frequent cross-border business travel.

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