Email Strategic Developer

Company: WeComm
Apply for the Email Strategic Developer
Location: London
Job Description:

Job Description

As an Email Developer, you will play a key role in bringing CRM campaigns and customer experiences to life through high-quality front-end email development.

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Working closely with CRM, Creative and Marketing teams, you will build and maintain modular, reusable email templates that support scalable and efficient campaign delivery across multiple markets.

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Key responsibilities will include:

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  • Developing responsive HTML emails
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  • Configuring and assembling CRM campaigns
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  • Implementing dynamic content and personalisation
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  • Supporting audience segmentation and targeted customer journeys
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  • Building and maintaining modular, reusable email components
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  • Working with existing HTML and email scripting
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About you

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You will ideally have previous experience as an Email Developer, CRM Developer or Email Production Specialist, preferably within retail, fashion, ecommerce or another consumer-focused environment.

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You will have strong knowledge of responsive HTML email development, modular template architecture and email production best practices, alongside experience working with dynamic content and personalisation.

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You should be comfortable:

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  • Working with HTML and CSS
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  • Updating and troubleshooting existing email code
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  • Building scalable and reusable email components
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  • Working with dynamic content and personalisation
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  • Supporting CRM campaigns and customer journeys
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  • Collaborating with CRM, Creative, Marketing and Technical teams
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  • Working in a fast-paced campaign environment
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  • Maintaining a meticulous eye for detail and quality
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Key Skills & Experience

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  • Previous experience as an Email Developer, CRM Developer or Email Production Specialist
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  • Strong HTML and CSS skills for responsive email development
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  • Experience building and maintaining modular, reusable email templates
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  • Understanding of email scripting and dynamic content
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  • Experience supporting personalised CRM campaigns and customer journeys
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  • Strong QA, testing and troubleshooting skills across devices and email clients
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Posted: August 30th, 2026