Senior Product Manager

Company: Formula.
Apply for the Senior Product Manager
Location: London
Job Description:

Senior Product Manager – Up to £90k

Cross-sell and Up-sell

London Hybrid (2 days)

We are working with an established consumer business with a large, engaged customer base, currently investing heavily in how it structures value and rewards for its members. They are looking for a Senior Product Manager to own the strategy and evolution of their deals and tiering capabilities.

This is a genuinely meaty product challenge. Today, tiering is fairly one dimensional, customers sit within a single, static tier. The ambition is to build something far richer, more levels within each tier, more features attached to each level, and a genuinely gamified incentive structure that motivates people to move up, and stay engaged, rather than something they sign up to once and forget.

What you will own

  • Product vision and roadmap for deal configuration, customer tiering, entitlement structures, and benefit management
  • End to end definition, development, and delivery of new tiering and incentive capabilities
  • Translating complex commercial requirements into scalable, flexible product capabilities
  • Product launches, working closely with leadership, engineering, and cross-functional teams
  • Data-driven prioritisation, using insight to define new features and optimise existing ones
  • Cross-functional mechanisms for stakeholder alignment and issue resolution

What they are looking for

  • Proven track record building and scaling successful digital products, ideally including loyalty, rewards, membership, or subscription tiering
  • Strong commercial awareness, comfortable translating business strategy into product decisions
  • Experience with agile methodologies, rapid prototyping, and data-driven decision making
  • A diverse product background, having covered more than one discipline or supported senior product leadership across a broader remit
  • Exceptional stakeholder management, able to bring together Commercial, Engineering, and Finance
  • Strong analytical mindset, with experience in data analysis, market research, and business case development

If you thrive on problems with real commercial weight behind them, get in touch.

**Due to the volume of applications we are unable to provide individual feedback on every submission

Posted: September 12th, 2026