FCM Campaigns Manager – London, UK

Overview

As Campaigns Manager, you will own end-to-end integrated marketing campaigns across Europe to drive pipeline growth and establish FCM as a regional leader. You’ll collaborate with Marketing Managers, in-market teams and Sales/SDR to deliver multi-channel programs, including ABM, aligned to regional priorities. You’ll manage budgets, timelines and agencies while turning insights into action that fuels revenue. This role combines strategic planning with hands-on execution in a fast-paced, cross-functional environment.

Pay / Benefits

• Exclusive travel discounts
• Career development and training
• Vibrant culture and social events
• Active Hour for wellbeing
• Health cash plan
• Pension scheme and share options

Responsibilities

• Lead integrated campaign strategies aligned to regional priorities and global calendars
• Plan, execute, and optimise multi-channel campaigns end-to-end, including budgets, timelines, and agency partnerships
• Drive ABM programmes across key European accounts to generate engagement and pipeline growth
• Develop targeted programmes for MNC, SME and M&E audiences with continuous performance refinement
• Collaborate with Sales and SDR to support full funnel activities (RFPs, case studies, sales enablement)
• Establish marketing–sales cadence with shared reporting, lead scoring, and aligned targeting
• Coordinate with internal experts and external agencies to create market-relevant content
• Own campaign performance reporting and present insights to senior stakeholders

Key requirements

• Proven experience (2+ years) in campaign management delivering multi-channel programs from strategy to execution and analysis
• Strong understanding of paid media, social strategies and ABM
• Experience using marketing analytics and CRM tools (Salesforce, Google Analytics, Power BI) to translate data into insights
• Excellent communication and interpersonal skills with the ability to influence across stakeholders
• Confidence presenting results and recommendations to senior stakeholders
• Strong organisational and project management skills with experience leading cross-functional initiatives
• Creative mindset bringing fresh ideas to campaign development
• Ability to manage multiple priorities in a fast-paced environment with quality
• Commercial ability to link marketing activity to revenue and business goals

• Strategic thinking
• Collaboration and influencing
• Clear communication
• ABM
• Paid media strategy
• Salesforce

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