Sales Director

Overview

In this role, you drive expansion within TrendAI’s UK&I existing customer base, balancing renewals, upsell, and cross-sell in a high-value portfolio. You lead a team, nurture peer-level relationships with CISOs and senior sponsors, and coordinate with VAR partners to unlock growth. You own forecasts, renewal visibility, and multi-year, multi-product deals to strengthen ARR durability. You join a field-first, data-driven culture that values honest feedback and measurable success.

Responsibilities

• Own Expansion ARR, GRR, and NRR targets for UK&I with a data-driven forecast cadence
• Lead renewal conversations at CISO/executive levels and build peer-to-peer relationships
• Develop and deepen relationships with top VAR partners and co-create go-to-market plays
• Coach and develop a team of 11 reps with MEDDPICC-based deal qualification
• Close VREM attach and convert single-product accounts to multi-product, multi-year partnerships
• Collaborate with Public Sector, New Logo, and Marketing to ensure consistent customer experiences and pipeline growth

Key requirements

• Proven leadership of an enterprise/commercial sales team in a subscription/ARR-based tech business
• Track record of growing and protecting existing customer relationships
• Established relationships with top UK&I VAR partners and credibility with senior security/IT stakeholders
• Strong knowledge of Vulnerability and Risk Exposure Management landscape
• Data-driven decision-making paired with relationship-building instincts
• Comfort working with cloud and security ecosystem partners (e.g., AWS, Softcat)

• relationship-building
• strategic thinking
• commercial acumen
• VREM/portfolio knowledge
• MEDDPICC deal qualification
• ARR/GRR/NRR metrics

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