Company: Publicis Media
Location: London
Job Description:
Overview
In this role you will lead B2B media strategies and align them with client objectives to drive measurable business outcomes. You will translate audience insight into actionable planning frameworks, acting as a senior client contact and guiding strategic conversations. You’ll oversee integrated campaigns across channels and collaborate with data, performance and creative teams to deliver audience-first work. You will mentor junior members and contribute to a collaborative, high-performing team culture, shaping how businesses connect with other businesses in a fast-evolving landscape.
Pay / Benefits
- Pension
- Life Assurance
- Private Medical cover
- Reflection Days
- Shared Parental Leave
Responsibilities
- Lead development of B2B media strategies aligned with client objectives
- Translate audience insight into planning frameworks and channel strategies
- Act as a senior client contact and guide strategic conversations
- Oversee planning and execution of integrated campaigns across multiple channels
- Collaborate with data, performance and creative teams to deliver connected campaigns
- Use data and performance insights to optimise campaigns and inform future planning
- Support and mentor junior team members to foster a collaborative culture
Key requirements
- Strong experience in media planning with a focus on B2B or complex audience strategies
- Ability to translate data and insight into clear strategic thinking and recommendations
- Confident communicator able to engage and influence senior stakeholders
- Experience working across integrated channels and understanding how they work together
- Organised and adaptable, able to manage multiple projects and priorities
- Collaborative approach with strong internal and external relationship-building
- Curiosity and interest in technology, innovation and how businesses connect with audiences
- strong communication
- influencing at senior levels
- collaboration
- B2B media planning
- audience insights to strategy
- integrated channel planning
…
Posted: September 14th, 2026