Director of Marketing – CoStar & LoopNet, London, UK

Overview

As Director of Marketing, you will lead UKB2B strategy and execution for CoStar Group, CoStar and LoopNet. You’ll drive multi-brand campaigns that educate audiences and strengthen brand authority in digital real estate solutions. You’ll partner with Sales, Product and Research to boost adoption and revenue, ensuring alignment with global directions. This role offers hands-on leadership in a data-driven, complex market with meaningful impact on growth and market presence. You will shape go-to-market storytelling and establish the UK as a leading hub for strategic real estate insights.

Pay / Benefits

• private medical cover
• dental cover
• Life Assurance
• 28 days annual leave
• pension
• season ticket loans

Responsibilities

• Define the UK marketing vision and strategy for CoStar Group, CoStar, and LoopNet.
• Position brands to reflect leadership in commercial real estate intelligence and online marketplace leadership.
• Develop joint CoStar and LoopNet campaigns as well as stand-alone campaigns for each brand.
• Establish and monitor OKRs, KPIs to measure impact on pipeline, revenue, and client engagement.
• Drive GTM strategies with Product, Sales and Research to accelerate adoption and expansion.
• Oversee product launches and adoption targets with measurable post-launch performance.
• Lead a high-performing, globally connected marketing organization and ensure cross-functional alignment.

Key requirements

• 10+ years of progressive B2B marketing experience in commercial real estate.
• 5+ years leading multi-dimensional B2B marketing teams.
• Proven success with large-scale, data-driven marketing strategies for complex products.
• Strong go-to-market planning, product marketing, demand generation and enterprise sales enablement experience.
• Excellent communication, presentation and executive stakeholder management skills.
• Ability to operate effectively in a highly matrixed organization.
• Bachelor’s degree or equivalent; MBA preferred but not required.

• collaboration
• executive stakeholder management
• leadership
• go-to-market planning
• product marketing
• demand generation

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