B2B Tech Associate Director – Burson

Overview

In this role you drive strategic, integrated tech-focused communications for large enterprise clients. You will lead senior client relationships, shape multichannel campaigns, and leverage data and AI-powered tools to deliver measurable impact. You’ll collaborate with cross-functional partners to grow accounts and deliver innovative solutions. This role sits at the intersection of technology, communications, and thought leadership within Burson’s dynamic, growth-oriented culture.

Pay / Benefits

• robust benefits and development programs
• mentorship programs with industry leaders
• vibrant and inclusive culture
• hybrid work model (four days in the office)
• accommodations and flexibility during interview process
• growth opportunities and talent development

Responsibilities

• Lead senior client relationships and provide strategic counsel to technology-focused brands
• Develop and oversee integrated communications strategies across multiple channels
• Collaborate with internal specialists and agency partners to deliver insight-led client solutions
• Identify opportunities for account growth and support new business pitches
• Oversee project delivery ensuring on-time, on-budget, high-quality outputs
• Champion data, intelligence and AI-powered solutions to enhance outcomes and opportunities
• Coach, mentor and develop team members and support career progression
• Act as a senior ambassador contributing to thought leadership and agency growth

Key requirements

• Proven experience leading senior client relationships and acting as trusted advisor to technology and innovation-focused brands
• Strong integrated communications background across earned, social, content, influencer and corporate comms
• Track record of developing high-impact strategies and multi-channel campaigns with measurable outcomes
• Experience working in complex, multi-agency environments with diverse stakeholders
• Commercial mindset with a history of driving account growth and new business opportunities
• Solid understanding of data-driven communications, measurement frameworks, AI tools and intelligence-led planning
• Experience in people leadership with coaching and development capabilities
• Excellent presentation and communication skills capable of influencing senior stakeholders

• leadership
• strategic thinking
• communication
• data-driven communications
• AI tools and intelligence-led planning
• multi-channel campaign development

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